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X’s New ‘Starterpacks’ Feature Aims to Simplify Crypto Discovery

Navigating the fast-paced and often overwhelming world of cryptocurrency on social media is about to get a whole lot easier. X, the platform formerly known as Twitter, is rolling out a new feature called “Starterpacks” designed to help users quickly find and follow the most influential voices in specific interest areas, with a major focus on Bitcoin and crypto.

What Are Starterpacks?

Think of Starterpacks as curated lists of top accounts, pre-packaged by topic. Instead of spending hours searching for reliable analysts, traders, or news sources, users will be able to subscribe to a pack with a single click. This instantly populates their feed with a vetted group of experts and commentators in that niche.

According to Nikita Bier, Head of Product at X, the feature is set to launch in a few weeks and already boasts an impressive library of over 1,000 pre-made packs. These packs cover a wide range of interests, but categories like memecoin trading and broader crypto discussions are highlighted as key examples.

Why This Matters for the Crypto Community

For newcomers entering the crypto space, the sheer volume of information and number of self-proclaimed experts can be paralyzing. Starterpacks could serve as a crucial onboarding tool, directing users to quality content from the start and potentially shielding them from bad actors or low-quality signal.

For seasoned community members, it offers a way to easily branch into new sub-niches. Want to dive deeper into DeFi, NFT trends, or Bitcoin technical analysis? There’s likely a Starterpack for that. This feature acknowledges that crypto is not a monolith but a collection of vibrant, interconnected communities.

A Strategic Move for X

This development is a clear signal of X’s continued commitment to becoming a central hub for digital finance and technology discussions. By simplifying discovery, the platform enhances user engagement and retention. It also provides a structured way to surface valuable creators, which could be a precursor to more sophisticated creator monetization tools in the future.

While the official launch is still a few weeks away, the announcement has already generated buzz. If executed well, Starterpacks could significantly lower the barrier to entry for crypto education and community building on one of the sector’s most important social platforms.